Make it Learning
Specialization
12 hours
Coming soon...
Create motivating and effective learning environments and experiences.
Make it Business
Specialization
12 hours
Coming soon...
Influence consumer behaviour and choices to drive business growth.
Create motivating and effective learning environments and experiences.
Influence consumer behaviour and choices to drive business growth.
We are on a mission to make behavioral science and gamification more accessible and actionable to help you craft better experiences.
A 5-step process to solve a problem and shape an experience with behavioral science.
Plan the sprint experience and formulate a challenge statement
Understand the audience and their decision-making context
Use the 15 strategies and related tactics to generate science-backed ideas
Turn your ideas into testable solutions and experiences
Design the experiment and validate with the target audience
Systematically use strategies during brainstorming to help you generate ideas, formulate behavioral design challenges and to develop impactful solutions.
Gain access to our carefully curated, ever-growing database of 316 actionable tactics to help you get unstuck with behavioral design. Gain full access to database through our Masterclass program or Custom training.
A fantastic tool with practical points to help you anticipate problems and design solutions based on what people are actually likely to do.
Designing for behavior change?
This is the ultimate cheat sheet.
As the Director of Behavioral Science at mPulse Mobile, I’ve found the Make It Toolkit to be an indispensable resource for our team. This toolkit has significantly enhanced our ability to design and implement effective behavioral interventions. Its comprehensive guides and practical tools have empowered us to create more engaging and impactful programs. We are eager to see what improvements in health outcomes it drives for our clients. The Make It Toolkit is not just a collection of resources; it’s a catalyst for innovation.
Unlike other models, it's straightforward and covers all the essentials without getting lost in industry jargon. With 15 practical strategies, it's hands-on and perfect for designing in the digital age. No fluff—just a down-to-earth guide that considers everything from attention to social influences. It has made behavioral design simple and effective, making my job easier and more enjoyable. If you want something that just works, this toolkit is it!
Massimo provided great support to SCB Academy to coordinate and deliver multiple training programs in behavioural design and gamification for both our workforce and our business partners. The sessions provided psychology and design insights directly applicable to business challenges.
I’ve known Massimo since 2018 from his class in Gamification. It was my first hands-on experience on behavioural design. We met again in 2020 when NocNoc was looking for a way to up-skill our team. This unique class is really useful and practical. Massimo is the behavioural design expert who could guide and ignite the learner spirits in each of us.
We have put together the 15 strategies in a beautiful poster for your next project.
