EMPOWER YOUR ORGANISATION WITH BEHAVIOURAL DESIGN AND GAMIFICATION.
KNOWLEDGE. TOOLS. PROCESS.

Custom Workshop

1-3 days training program to learn how to apply behaviour design within your company or organisation.

Hands-on
Offline/Online
Tailored program

Make it toolkit was chosen by Techsauce Global Summit 2020 - the largest tech event in Thailand to offer participants an experential workshop on how to apply behavioural science to their products and services.

University training

Mainstream our model and design process into your university program offerings.

academic research
Real-world case studies
Tailored program

Make it toolkit was chosen by Elisava Design School to bring behavioural science into their Service Design class, part of Master in Research for Design and Innovation (MIDI). Its success led to a future partnership to co-create an Advanced Certificate program in Service Design & Behaviourl Science.

Project support

Get guided by a Make it coach to help you design behaviourally-informed interventions and experiences

FROM VISION TO IMPLEMENTATION
BEHAVIOURAL SCIENCE-BASED AUDIT OF YOUR EXISTING EXPERIENCE
ESTABLISH YOUR OWN BEHAVIOURAL SCIENCE UNIT

Make it toolkit was chosen by AI & Robotics Ventures (ARV) as the methodology to redefine the vision of a health-tech product to serve over 3 million people in Thailand and build a behaviour design and gamification team.

What people think about us:

I've worked with Massimo to experiment new ways to empower designers with Behavioural Design and Gamification skills in Thailand. Massimo is clearly a thought leader who pushes the boundaries of behavioral science and its strategic application in a wide range of fields, including UX, Marketing, and everyday problems.

Jeremy Hsu

Senior User Experience Designer at Agoda

This unique class is really useful and practical. Massimo is the behavioural design expert who could guide and ignite the learner spirits into each one of us.

Chonlak Mahasuvirachai

Co-Founder and CEO at NocNoc.com

Massimo delivered an insightful session on behavioral design & gamification. The session was highly interactive and the examples shared were directly applicable to work and personal lives of our employees.

Nicholas Dhillon

Country Head of Human Resources, Johnson & Johnson Malaysia

Massimo provided great support to SCB Academy to coordinate and deliver multiple training programs in behavioural design and gamification for both our workforce and our business partners. The sessions provided psychology and design insights directly applicable to business challenges.

Rawiwan Kumthongmak

VP, Digital Transformation COE, SCB Academy

My team and I have had an opportunity to work with Massimo to develop our first digital health and fitness product to help Thai people form a sustainable, healthy habit. Massimo led the development of our gamification and behavioral change strategy as well as empowered our teams with behavioral science knowledge, skills and processes. We highly appreciate his dedication, passion, grit and great support.

Pong Kosanunt

CARIVA, Co-founder , AI and Robotics Ventures, EIR (commercial)

The training content is really great. Massimo is extremely passionate about the subject and the teaching tactics are effective. I would highly recommend anyone who wants to be in field of marketing and branding to join the program.

Chai Chaiyavej

Director, Mute Company Limited

What to expect:

What you’ll gain

MINDSET

Change the way you look at people: from rational to fundamentally irrational.

KNOWLEDGE

Learn strategies to overcome psychological bottlenecks and leverage cognitive biases and behavioural design patterns to influence behavior.

PROCESS

Practice how to move from problem, to research, to solutions with design thinking, powered by behavioural science.

Get access to

STRATEGIC INSIGHTS

Insights on how to strategically apply the 15 universal strategies.

200+ TECHNIQUES

to help you generate and test features and solutions, fast.

RESEARCH INSIGHTS

from hundreds of academic papers and case studies to help you learn from the success and failure of your competitors, and make informed decisions.

Behavioural Science applied to:

UX &
Service Design

Financial Services

Marketing, Branding & Loyalty

Workplace Design & Employee Engagement

Health &
the Environment

Architecture & Urban Design

Organisations empowered by Make it

Get in touch

We collaborate with innovative companies and organisations committed to improve people's lives.

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